User Interface Design → Visual Design → User Experience Design → Design Systems → Figma → Product Design → Agile → Branding → Creative Direction →
Core expertise
- UI/Visual Design & Design Systems- User Experience Design & Research- Product Design Strategy- Brand & Creative Direction- Cross-functional Team Leadership
Tools: Figma, Sketch, Adobe Creative Suite, Prototyping, HTML/CSS
I’m Michael Soremi — a senior visual designer with 10+ years of experience crafting high-performance digital interfaces for finance, fintech, telecom, and SaaS. From leading UI/UX redesigns at Shell and Credit Suisse, to shaping design systems and responsive platforms for brands like Gain Capital and Key Retirement, I specialise in turning complex user journeys into seamless visual experiences.
I work at the intersection of visual design, product thinking, and brand identity — combining component-based systems with bold, accessible interfaces that drive engagement and trust.
Selected works
Key Retirement – Website Redesign
I led the UI and visual design for Key Retirement’s new website, transforming an outdated experience into a modern, accessible, and…
Shell – EPTB (Web Application)
Shell's Energy Products Trading Business (EPTB) Analytics was developed to be the central platform within EPTB for sharing information and…
End-to-End (E2E) Sales Platform
The End-to-End (E2E) Sales Platform was designed to significantly increase the ease of conducting business in the sales domain through an…
Gain Capital – Website Redesign
Brand refresh to enhance user experience, improve conversion rates, and drive engagement through an updated UI and rigorous A/B testing of…
Credit Suisse Digital 3.0
Credit Suisse, a Swiss financial powerhouse, was in dire need of a redesign for its CS Digital platform, the primary touchpoint for clients…
ZOM Aesthetics Clinic
ZOM Aesthetics Clinic is a beauty brand that brings happiness to skincare with high-quality, natural ingredients. But they were missing…


